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AI Courses

AI for Growth

For sales, marketing and CRM professionals ready to harness AI for growth. Learn how to use AI to understand customers, automate sales, optimise campaigns, and drive measurable revenue results.

Specialist4 Months (Extended) | 2 Months Full-timeCAS-Certified · 10–30 ECTS

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Highlights

What defines this course

AI in CRM, sales & marketing — all in one course

Covers LangGraph agents for sales automation

CAS-certified — 10–30 ECTS

Capstone: AI growth strategy project

ESG & ethical AI in customer engagement

Curriculum

Course content

The seven topics this course covers.

01AI in CRM & customer intelligence
02Predictive customer modelling & segmentation
03Agentic AI for sales automation & lead scoring
04AI-driven marketing & campaign optimisation
05Data analytics for sales leaders
06AI for business transformation in customer teams
07Customer journey & omnichannel AI strategies

Key facts

Format, dates and fees

Format

Level: Specialist
Duration: 4 Months (Extended) | 2 Months Full-time
Schedule: 2 Classes/Week | Full-time: Mon–Fri | Part-time: Sat–Sun or Mon 6pm–10pm

Dates & fees

Start date: 1 October 2026
Price: TBC