Bachelor · Full-time
A versatile degree that prepares you for the technologies shaping the future of business management. Choose from four specialisation tracks and gain hands-on experience through practical phases built into the curriculum.
Bachelor of Arts (B.A.)
180 ECTS credits
6 semesters
Standard duration · Internship in semester 4
4 tracks
Corporate Management, Sales Management, People & Culture, Social Management
Winter & Summer
Winter and summer semester
FIBAA accredited
Re-accredited until 2031 · German Accreditation Council
German "Fachhochschulreife"
Or a comparable recognised foreign qualification
€590 / month
See scale of fees
€590 / €250
EU / non-EU applicants
02 — Your Advantages
Future-proof yourself and your organisation: the focus is on current topics like artificial intelligence and digitalisation, developing your soft skills, and building an awareness of sustainable management responsibility. Practical phases built firmly into the curriculum let you test what you've learned in the real world while you're still studying.
Course content that keeps pace with the times: artificial intelligence and digital skills development.
Corporate Management, Sales Management, People & Culture, or Social Management.
03 — Specialisations
Tailor your studies to your interests. Select a specialisation to find out more.
Always keeping the customer in focus: this specialisation prepares you for a career in sales. Learn how strong organisation and negotiation skills set you up for success, especially in B2B sales.
This specialisation opens up career development across every area of management, up to leadership level. With a focus on innovation and entrepreneurship, you gain the tools to, for example, become self-employed or launch a start-up.
Interested in HR management and want to develop people and organisations using modern management methods? Then the People & Culture specialisation is exactly right for you.
For anyone who wants to take on leadership and/or management responsibility at organisations in the social sector.
04 — After Graduation
With the B.A. Business Management, you're prepared for leadership roles in your chosen specialisation:
05 — Financing & Requirements
Tuition fees
Tuition fee
€590
per month
Admission fee
€590 / €250
EU / non-EU applicants
For further information about our fees, please read our scale of fees.
View scale of feesFormal entrance requirements
German "Fachhochschulreife" or equivalent
Or a comparable recognised foreign higher education entrance qualification.